My USC college students used to worry away their senior year by suddenly having to deal with the prospect of full-time employment.

Lately, that prospect isn’t good and many people find themselves underemployed or unemployed.

Years earlier in a better economy, I knew a student who insisted he would not work for less than $70,000 a year.  He remained unemployed until he got a job working for his father at way less.

Once, my students asked me for the secret to getting rich in the music industry.  I promised them an answer at the end of the semester (I’m no fool). 

When I told them the secret to getting rich is not trying, they were incredulous.

Don’t try to make a lot of money.

Try to be excellent at what you do.

If you do, you win in two ways.

You are on the best path to rapid salary growth, but just as important, by making your life about being the best that you can be instead of the richest, you have the only real chance to attain both.

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