My senior year college students often asked “What does it take to make a lot of money?” shortly before graduation.

After all the student loan debt many undergraduates acquired, you can’t blame them.

They were disappointed in my answer.

Be great at doing something and get someone to pay you for what you love to do.

Targeting ” more money” is almost always a guarantee of failure.

More money is not a strategy.

Becoming an expert at something you love — that’s the first important step.

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Read some sample chapters of my book Out of Bad Comes Good, The Advantages of Disadvantages here.

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